First Time Sessions- The number of times unique visitors came to your website during a specified time period, not having visited before that period. These visitors are identified by cookies.

First Time Unique Visitor - The number of Unique Visitors to your website that had not visited prior to the time frame being analyzed.

First Time Visitors - The number of visitors who come to your site for the first time. A first time visitor is determined by the absence of a cookie.

Form - In the context of the web, a form is a data-entry mechanism generally created out of HTML in conjunction with a CGI script. A form is usually a static HTML page that presents the visitor with blanks, or fields. Upon entering data into the fields, the form is submitted and a script of some sort performs some type of action on the data, such as writing it to a file.

Frame - A rectangular region within the browser window that displays a web page alongside other pages in other frames.

GET Method- The GET method is a way of passing parameters of an HTTP request from the browser to the server. This method puts the parameters, usually separated by special characters such as ampersands ("&"), in the URL itself, which is viewable to the person using the browser. The other method is POST, which is used when the site does not want to pass the parameters in the URL. This is desirable when there is a large quantity of text to send to the server or the information is sensitive.

GIF - A graphics file type -- Graphics Interchange Format -- a compressed, bitmapped format often used on the web because of its good quality/compression ratio when used on certain image types, particularly those with large flat areas of color.

Graphic User Interface- (GUI) Pronounced "gooey". A method of controlling software using on-screen icons, menus, dialog boxes, and objects that can be moved or resized, usually with a pointing device such as a mouse.

Hits - Hits represent the counting of every file that is loaded on the page, every graphic and every style sheet in addition to the page view which is the actual html, asp, jsp, or cfm page in this case. The net result is that the number of hits will always be significantly higher than the number of page views. For example, a site could averages 15 million hits per month. However, this could translate into only on average 2 million page views per month or more simply, if you have 50 small images on your home page and one visitor views that page, you will get 51 hits. If you do not have any images, you will get one hit.

HTML - Hyper Text Markup Language is used to write documents for the World Wide Web and to specify hypertext links between related objects and documents.

HTTP - Hyper Text Transfer Protocol is a standard method of transferring data between a web server and a web browser.

Hardware - A computer and the associated physical equipment directly involved in the performance of data-processing or communication functions.

IIS - Microsoft Internet Information Server, or IIS as it's commonly called, is a popular web server software system for Windows operating systems. It is currently unavailable for other operating systems. For more information, see Microsoft.com.

IP Address - An identifier for a computer or device on a TCP/IP network. Networks using the TCP/IP protocol route messages based on the IP address of the destination. The format of an IP address is a numeric address written as four numbers separated by periods. Each number ranges from 0 to 255.

IP Address - A unique 32 bit Internet address consisting of 4 numbers separated by dots (periods). Every computer connected to the Internet is assigned an IP Address. Because people would find it very difficult to find and remember a Web site by its IP number, the Internet uses special computers known as Name Servers to assign ordinary names to IP Addresses.